{"id":6145,"date":"2025-06-08T09:40:54","date_gmt":"2025-06-08T02:40:54","guid":{"rendered":"https:\/\/battrang.museum\/?post_type=journal&p=6145"},"modified":"2025-06-13T15:02:11","modified_gmt":"2025-06-13T08:02:11","slug":"spring-hues-of-ceramics-by-sulwhasoo-and-bat-trang-museum-a-cultural-reunion-of-eastern-heritage","status":"publish","type":"journal","link":"https:\/\/battrang.museum\/en\/journal\/spring-hues-of-ceramics-by-sulwhasoo-and-bat-trang-museum-a-cultural-reunion-of-eastern-heritage\/","title":{"rendered":"Spring Hues of Ceramics by Sulwhasoo and B\u00e1t Tr\u00e0ng Museum: A Cultural Reunion of Eastern Heritage"},"content":{"rendered":"
[vc_row full_width=”stretch_row_content_no_spaces” css=”.vc_custom_1747123954319{background-image: url(http:\/\/battrang.museum\/wp-content\/uploads\/2025\/05\/BTMJ_LP__1336.jpg?id=5901) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_empty_space height=”20rem” el_class=”hide-mobile”][vc_empty_space height=”48rem”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”3rem”][vc_empty_space height=”3rem” el_class=”hide-mobile”][\/vc_column][\/vc_row][vc_row][vc_column width=”2\/3″ offset=”vc_col-sm-offset-2″][vc_column_text]\r\n

“Spring Hues of Ceramics” by Sulwhasoo and B\u00e1t Tr\u00e0ng Museum: A Cultural Reunion of Eastern Heritage<\/h1>\r\n[\/vc_column_text][vc_empty_space height=”1rem” el_class=”hide-mobile”][vc_empty_space height=”3rem”][\/vc_column][vc_column width=”2\/3″ offset=”vc_col-md-offset-2 vc_col-md-4 vc_col-sm-offset-2″][vc_column_text]\r\n
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The \u201cSpring Hues of Ceramics\u201d pop-up marks a special collaboration between Korean beauty house Sulwhasoo and B\u00e1t Tr\u00e0ng Museum, as part of Sulwhasoo\u2019s global Beauty From Culture<\/i> campaign, now arriving in Vietnam.<\/strong><\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n[\/vc_column_text][vc_row_inner][vc_column_inner][\/vc_column_inner][\/vc_row_inner][vc_column_text]\r\n

More than 30 leading voices in Vietnam\u2019s beauty scene gathered to celebrate the harmony of Eastern cultural heritage\u2014revived through the language of ceramics and skincare.<\/p>\r\n[\/vc_column_text][\/vc_column][vc_column width=”7\/12″ offset=”vc_col-lg-3 vc_col-md-offset-1 vc_col-md-3 vc_col-sm-offset-2″][vc_row_inner][vc_column_inner offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm”][vc_empty_space height=”2rem”][\/vc_column_inner][\/vc_row_inner][vc_column_text el_class=”event-time”]Location <\/strong>Event Hall, Lotte Department Store, 54 Li\u1ec5u Giai, H\u00e0 N\u1ed9i<\/span>\r\n\r\nTime <\/strong>9\/5 \/2025 \u2013 18\/5\/2025\r\n\r\nFree Entry <\/strong>9:30am – 10pm\r\n\r\n \r\n

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SULWHASOO x B\u00c1T TR\u00c0NG MUSEUM POP-UP STORE: \u201cSpring Hues of Ceramics\u201d<\/i> \u2013 designed and produced by SHINE.MGM by HaDo, with communications by \u0110\u1eb9p Magazine.<\/h5>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”6rem”][vc_empty_space height=”6rem” el_class=”hide-mobile”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″ offset=”vc_col-sm-offset-3″ css=”.vc_custom_1635415240768{padding-right: 2rem !important;padding-left: 2rem !important;}”][vc_column_text]\r\n
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Sulwhasoo\u2019s global Beauty From Culture campaign is a journey to reconnect with cultural roots and bring the radiance of tradition into the pulse of modern life.<\/span><\/h3>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”8rem” el_class=”hide-mobile”][vc_empty_space height=”6rem”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”8rem”][\/vc_column][\/vc_row][vc_section el_class=”.grid-collection”][vc_row equal_height=”yes” content_placement=”middle”][vc_column width=”2\/3″ offset=”vc_col-md-3 vc_col-sm-offset-2″][vc_column_text]\r\n

In Vietnam, this journey begins at the \u201cHeritage Zone,\u201d a symbolic meeting point of two legacies: 700 years of B\u00e1t Tr\u00e0ng ceramics and nearly a century of Korean beauty science.<\/p>\r\n[\/vc_column_text][\/vc_column][vc_column width=”2\/3″ offset=”vc_col-md-offset-1 vc_col-md-4 vc_col-sm-offset-2 vc_col-xs-offset-1 vc_col-xs-10″][vc_single_image image=”5904″ img_size=”full”][vc_empty_space height=”8rem”][\/vc_column][\/vc_row][\/vc_section][vc_row equal_height=”yes” content_placement=”middle”][vc_column width=”2\/3″ offset=”vc_col-md-offset-2 vc_col-md-3 vc_col-sm-offset-2″][vc_row_inner][vc_column_inner offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”15rem”][\/vc_column_inner][\/vc_row_inner][vc_column_text]\r\n

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At the heart of the pop-up, Sulwhasoo and B\u00e1t Tr\u00e0ng Museum Atelier\u2014an almost 50-year-old family-run ceramic studio\u2014unveiled a limited-edition collaboration: a pair of embossed ceramic coasters and a Moon Jar inspired by Korea\u2019s 19th-century Joseon Dynasty, adorned with Sulwhasoo\u2019s iconic plum blossom motif and finished in B\u00e1t Tr\u00e0ng\u2019s signature glaze.<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n[\/vc_column_text][vc_empty_space height=”8rem”][vc_single_image image=”5972″][vc_empty_space height=”8rem”][\/vc_column][vc_column width=”2\/3″ offset=”vc_col-md-offset-1 vc_col-md-6 vc_col-sm-offset-2 vc_col-xs-offset-1 vc_col-xs-10″][vc_row_inner][vc_column_inner offset=”vc_hidden-lg vc_hidden-md”][vc_empty_space height=”4rem”][\/vc_column_inner][vc_column_inner width=”2\/3″ offset=”vc_col-md-6 vc_col-xs-8″][vc_empty_space height=”4rem”][vc_single_image image=”6139″ img_size=”full”][vc_empty_space height=”4rem”][\/vc_column_inner][vc_column_inner width=”1\/4″ offset=”vc_col-md-2 vc_col-sm-offset-1 vc_col-xs-offset-1 vc_col-xs-3″][vc_single_image image=”6137″ img_size=”full”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″ offset=”vc_col-sm-offset-3″ css=”.vc_custom_1635415240768{padding-right: 2rem !important;padding-left: 2rem !important;}”][vc_video link=”https:\/\/vimeo.com\/1093018606″ align=”center”][vc_empty_space height=”1rem”][vc_column_text]\r\n

A fusion of tradition and innovation, marked by the unique touches of Sulwhasoo and B\u00e1t Tr\u00e0ng Museum Atelier. Discover the collection and its making in the short film below.<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”10rem”][vc_column_text]\r\n
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Beyond preserving tangible heritage, the partnership is also a commitment to nurturing the people behind the craft. Sulwhasoo will support B\u00e1t Tr\u00e0ng Museum\u2019s Young Talent Development Fund for one year, sponsoring research and scholarship initiatives to empower the next generation of artisans.<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”4rem”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”4rem”][\/vc_column][\/vc_row][vc_section el_class=”.grid-collection”][vc_row equal_height=”yes” content_placement=”middle”][vc_column width=”2\/3″ offset=”vc_col-md-3 vc_col-sm-offset-2″][vc_column_text]\r\n

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B\u00e1t Tr\u00e0ng Museum<\/strong>\r\n<\/b>Founded by the late People\u2019s Artisan V\u0169 Th\u1eafng, B\u00e1t Tr\u00e0ng Museum\u2014officially Bat Trang Museum of Viet Soul Art<\/i>\u2014is the only private museum of its kind in the historic ceramic village of B\u00e1t Tr\u00e0ng. Licensed by the Hanoi People\u2019s Committee since 2016, the museum houses a rich personal collection of traditional B\u00e1t Tr\u00e0ng ceramics (18th\u201320th century), as well as the life\u2019s work of V\u0169 Th\u1eafng himself, many of which are one-of-a-kind masterpieces.<\/p>\r\n

B\u00e1t Tr\u00e0ng Museum Atelier (BTMA)<\/strong>\r\n<\/b>The nearly 50-year-old ceramic workshop operated by the artisan\u2019s family continues his legacy. BTMA focuses on studying the aesthetics of traditional Vietnamese ceramics\u2014its shapes, glazes, and decorative motifs\u2014reinterpreting them in contemporary forms.<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n[\/vc_column_text][\/vc_column][vc_column width=”2\/3″ offset=”vc_col-md-offset-1 vc_col-md-4 vc_col-sm-offset-2 vc_col-xs-offset-1 vc_col-xs-10″][vc_single_image image=”5966″ img_size=”full”][\/vc_column][\/vc_row][vc_row equal_height=”yes” content_placement=”middle”][vc_column width=”2\/3″ offset=”vc_col-md-3 vc_col-sm-offset-2″][vc_column_text]\r\n

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Sulwhasoo\r\n<\/strong>As a global iconic luxury beauty brand, Sulwhasoo reinterprets Korean traditional aesthetics with contemporary views to create Holistic Beauty to Transcend Boundaries. Going beyond anti-aging to accomplish skin longevity, our 60 years of ginseng research expertise has integrated cutting-edge scientific technologies to develop unique ingredients with the aim of effectively delivering the vital energy of ginseng to skin.<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n[\/vc_column_text][\/vc_column][vc_column width=”2\/3″ offset=”vc_col-md-offset-1 vc_col-md-4 vc_col-sm-offset-2 vc_col-xs-offset-1 vc_col-xs-10″][vc_single_image image=”5979″ img_size=”full”][vc_empty_space height=”1rem”][vc_column_text]\r\n

Nguy\u1ec5n Kim H\u1eb1ng \u2013 Brand General Manager of Sulwhasoo Vietnam<\/h5>\r\n[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_row][vc_column][vc_empty_space height=”4rem”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”4rem”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″ offset=”vc_col-sm-offset-3″][vc_column_text el_class=”no-indent” el_id=”no-indent”]\r\n
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For media inquiries, please contact:<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n[\/vc_column_text][vc_row_inner][vc_column_inner width=”1\/2″ offset=”vc_col-xs-6″][vc_column_text el_class=”no-indent”]\r\n

\u00a0Sulwhasoo Vi\u1ec7t Nam\r\n<\/strong><\/span>Ms \u0110\u1eb7ng Xu\u00e2n Y\u1ebfn Nhi<\/span>\r\nyennhi.dang<\/span><\/a>\r\n@vn.amorepacific.com<\/span><\/a><\/p>\r\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″ offset=”vc_col-xs-6″][vc_column_text el_class=”no-indent”]\r\n

B\u00e1t Tr\u00e0ng Museum\r\nAtelier\r\n<\/strong>Ms Loan Nguyen\r\nhello@battrang.museum<\/a><\/span><\/p>\r\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”2rem”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”4rem”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”4rem”][\/vc_column][\/vc_row][vc_row content_placement=”bottom”][vc_column width=”5\/12″ offset=”vc_col-sm-offset-1″][vc_single_image image=”5908″ img_size=”full”][vc_column_text]\r\n

Moon Jar with embossed plum blossom motifs by Sulwhasoo x B\u00e1t Tr\u00e0ng Museum Atelier.<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][vc_column width=”5\/12″][vc_single_image image=”5926″ img_size=”full”][vc_column_text]\r\n
Artworks from B\u00e1t Tr\u00e0ng Museum Atelier on display at the \u201cSpring Hues of Ceramics\u201d pop-up.<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][\/vc_row][vc_row content_placement=”bottom”][vc_column width=”5\/12″ offset=”vc_col-sm-offset-1″][vc_single_image image=”5924″ img_size=”full”][vc_column_text]\r\n
Ceramic coasters embossed with Sulwhasoo\u2019s signature motif, crafted by B\u00e1t Tr\u00e0ng Museum Atelier.<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][vc_column width=”5\/12″][vc_single_image image=”5930″ img_size=”full”][vc_column_text]\r\n
Artworks from B\u00e1t Tr\u00e0ng Museum Atelier on display at the \u201cSpring Hues of Ceramics\u201d pop-up.<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][\/vc_row][vc_row content_placement=”bottom”][vc_column width=”5\/12″ offset=”vc_col-sm-offset-1″][vc_single_image image=”5936″ img_size=”full”][vc_column_text]\r\n
Actress Ng\u1ecdc Xu\u00e2n<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][vc_column width=”5\/12″][vc_single_image image=”5932″ img_size=”full”][vc_column_text]\r\n
Model Tr\u1ecbnh Thu H\u01b0\u1eddng<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][\/vc_row][vc_row content_placement=”bottom”][vc_column width=”5\/12″ offset=”vc_col-sm-offset-1″][vc_single_image image=”5938″ img_size=”full”][vc_column_text]\r\n
Blogger H\u00e0 My<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][vc_column width=”5\/12″][vc_single_image image=”5934″ img_size=”full”][vc_column_text]\r\n
Model Tuy\u1ebft Lan<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][\/vc_row][vc_row content_placement=”bottom”][vc_column width=”5\/12″ offset=”vc_col-sm-offset-1″][vc_single_image image=”5962″ img_size=”full”][vc_column_text]\r\n
Tulipiere vase by B\u00e1t Tr\u00e0ng Museum Atelier (BTMA)<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][vc_column width=”5\/12″][vc_single_image image=”5940″ img_size=”full”][vc_column_text]\r\n
Hu\u1ef3nh Ph\u1ea1m Th\u1ee7y Ti\u00ean \u2013 Second Runner-up of Miss Universe Vietnam 2022<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][\/vc_row][vc_row content_placement=”bottom”][vc_column width=”5\/12″ offset=”vc_col-sm-offset-1″][vc_single_image image=”5970″ img_size=”full”][vc_column_text]\r\n
MC Minh X\u00f9<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][vc_column width=”5\/12″][vc_single_image image=”5942″ img_size=”full”][vc_column_text]\r\n
MC Ho\u00e0ng Oanh<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][\/vc_row][vc_row content_placement=”bottom”][vc_column width=”5\/12″ offset=”vc_col-sm-offset-1″][vc_single_image image=”5950″ img_size=”full”][vc_column_text]\r\n
V\u0169 Kh\u00e1nh T\u00f9ng \u2013 Director of B\u00e1t Tr\u00e0ng Museum\r\nNguy\u1ec5n Kim H\u1eb1ng \u2013 Brand General Manager of Sulwhasoo Vietnam\r\n\u0110\u1ed7 Nguy\u1ec7t H\u00e0 \u2013 Creative Director, \u0110\u1eb9p Magazine<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][vc_column width=”5\/12″][vc_single_image image=”5981″ img_size=”full”][vc_column_text]\r\n
Gi\u00e1ng My \u2013 Miss Hung Kings Temple 1992\r\nH\u00e0 Ki\u1ec1u Anh \u2013 Miss Vietnam 1992<\/h5>\r\n
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Horse of Good Fortune sculpture by B\u00e1t Tr\u00e0ng Museum Atelier (BTMA)<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][vc_column width=”5\/12″][vc_single_image image=”5954″ img_size=”full”][vc_column_text]\r\n
Two-Handled Vase With Bronze Details by B\u00e1t Tr\u00e0ng Museum Atelier (BTMA)<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][\/vc_row][vc_row content_placement=”bottom”][vc_column width=”5\/12″ offset=”vc_col-sm-offset-1″][vc_single_image image=”5902″ img_size=”full”][vc_column_text]\r\n
.<\/span>\r\n.<\/span>\r\n.<\/span>\r\n.<\/span><\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][vc_column width=”5\/12″][vc_single_image image=”5958″ img_size=”full”][vc_column_text]\r\n
\u0110\u1ed7 Nguy\u1ec7t H\u00e0 \u2013 Creative Director, \u0110\u1eb9p Magazine\r\nNicky Kh\u00e1nh Ng\u1ecdc \u2013 Beauty Editor, Elle Vietnam\r\n\u0110\u1ed3ng Th\u1ee7y Ti\u00ean \u2013 Business Director, Elle Vietnam\r\nV\u0169 Kh\u00e1nh T\u00f9ng \u2013 Director of B\u00e1t Tr\u00e0ng Museum<\/h5>\r\n[\/vc_column_text][vc_empty_space height=”1rem”][\/vc_column][\/vc_row][vc_row content_placement=”bottom”][vc_column width=”5\/12″ offset=”vc_col-sm-offset-1″][vc_single_image image=”5977″ img_size=”full”][vc_empty_space height=”1rem”][\/vc_column][vc_column width=”5\/12″][vc_single_image image=”5964″ img_size=”full”][vc_empty_space height=”1rem”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″ offset=”vc_col-sm-offset-3″][vc_empty_space height=”8rem”][vc_empty_space height=”8rem”][vc_single_image image=”6137″ img_size=”medium” alignment=”center”][vc_empty_space height=”8rem”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”4rem” el_class=”hide-mobile”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”4rem” el_class=”hide-mobile”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”6rem”][vc_empty_space height=”6rem” el_class=”hide-mobile”][vc_single_image image=”5944″ img_size=”medium” alignment=”center”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”6rem”][vc_empty_space height=”6rem” el_class=”hide-mobile”][vc_single_image image=”6151″ img_size=”large” alignment=”center”][vc_empty_space height=”1rem” el_class=”hide-mobile”][vc_single_image image=”6149″ img_size=”large” alignment=”center”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”4rem”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”4rem”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”4rem”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”4rem”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”4rem”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]
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Four Women Designers in Dialogue with Ceramic Heritage<\/h4>\n \n\t
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